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RiverPoint Web & App

Marketing

Digital Growth

Multiple channels combined into one strategy built around your goals.

Judged on

  • 01

    Cost per qualified lead across all channels blended

  • 02

    Pipeline or revenue attributed to marketing

  • 03

    Channel mix efficiency, reviewed quarterly

The short version

Combine multiple digital channels into one focused strategy designed around your business goals.

Running SEO, paid and social as three separate projects is how budgets get spent without anything compounding. This is the retainer where they are planned together and judged on one set of numbers.

What is included

Scope, plainly.

  1. 01

    Growth plan

    One quarterly plan across channels, with a stated goal rather than a list of activities.

  2. 02

    Coordinated execution

    Search, paid, social and content run by one team to one calendar.

  3. 03

    Single reporting view

    One dashboard and one monthly review, instead of three reports that disagree.

  4. 04

    Dedicated point of contact

    One person who knows your account, not a ticket queue.

How it runs

What happens, and when.

  1. Week 1–2

    Discovery

    Your numbers, your margins and where growth is actually stuck — before any channel is chosen.

  2. Week 3

    Quarterly plan

    One plan with a stated goal, the channels selected to serve it, and what success looks like in figures.

  3. Ongoing

    Run & review

    Execution across channels to one calendar, one dashboard, and a monthly review you attend.

A good fit if

  • Businesses running several channels badly
  • Brands past the first growth stage
  • Anyone wanting one accountable partner

Tools we use for it

  • Google Analytics 4
  • Looker Studio
  • Semrush
  • Google Ads
  • Meta Ads
  • Notion AI
honest bit

Not a fit if

Businesses that want one channel run well. That is cheaper as a single service — this is for when several need coordinating.

Better we say so now than after you have paid for it.

Questions

Asked often.

How is this different from buying services separately?

They are planned together and judged on one set of numbers, instead of three teams each reporting their own channel as a success.

Is there a minimum term?

It runs monthly and rolls. Realistically a quarter is the shortest period where the plan can prove anything.

Who do I speak to?

One person who knows your account. Not a ticket queue and not a different name each month.

Let’s look at your numbers.

Tell us what you are running today and what you want it to do. You get a straight answer — including when the honest advice is to change less.